Big ideas are better with someone who can help pull them off.
You’ve got clients, ideas, and a pretty good sense of where you want to go.
You’d also like to finish a thought without it becoming six more things on your plate.
I’m Rizpah, Business Strategist & Certified DOO and the chai-obsessed brain behind Dirty Little Systems®.
I help you sort through the big business decisions, see what needs to happen next, and actually do something about it. Your goals matter. So does the human running the whole damn thing.
Systems. Strategy. Soul.
more room for the business you actually want…
An idea shouldn’t automatically become another project you have to carry alone. A new client shouldn’t mean rebuilding the same process. And a team should be able to see what happens next without every answer coming from you.
Maybe the business is growing. Maybe you want to simplify it. Maybe something technically works, but you’re getting a little tired of what it takes to keep it that way.
So let’s start there. What do you want this business to give you? What’s getting in the way? We’ll figure out which decisions need your attention and what support would make a difference. How much you can realistically carry is part of the plan.
the brain behind the backend
Rizpah Estelle
I pick up things in your business you've probably stopped seeing, and then I actually do something about it.
I love a good system, but before I start building one, I’m going to ask what the hell we need it for and whether anyone is actually going to use it.
Sometimes it’s a broken automation. Sometimes nobody’s sure what matters most. And sometimes you’re still running the business around a decision you made two years ago, for a version of your life you don’t even want anymore.
I notice that shit. We’ll talk through the idea, question the parts that deserve questioning, and work out what comes next. Then I’ll help build the workflows, manage the projects, and move the actual work along.
The Power Partnership
Someone to think it through with. Someone who gets in there with you.
This is where I get to know your business well enough to have a useful opinion. We work together over time, so you have someone who remembers the context and can help follow through on the decisions.
Bring me the offer you’re considering, the process you’re sick of, or the launch you keep pushing back. You can also bring the vague “something feels off” feeling. We’ll look at how it all fits and decide what actually needs your attention.
How far into the business do you want me? We can think, plan, and implement together at $1,500/month, or I can take on more responsibility for running the operations, starting at $2,500/month. Both have a six-month minimum.
"The best thing I ever did for my business was hiring Riz. Her strategic mind creates clarity and brings it to life. Bringing her in allowed me to stay in my creative space and do the work I actually wanted to be doing — she handled everything else."
— CourtneyWhat this looks like inside a real business
CASE STUDIES
For Anjua, our work connected a bigger offer vision to the marketing, retreat logistics, and project systems needed to support it.
For Veritas Coaching, it meant building a membership and podcast around Courtney’s intuitive way of creating and serving.
For Jen, it meant making client processes repeatable, giving content a clear path and making Asana useful to the business she was growing.
The Dirty Little Difference
This isn’t just a business, it’s a reflection of what we believe in. We’re here to create work that matters, led by a shared commitment to quality and care. Most ops people hand you a system and leave. I stay in it with you.
I think about your business at weird hours. I notice the things you've stopped noticing. I know your clients, your processes, your team, and where you're trying to go and I work like it matters. Because to me, it does.
That's not something you can put in a scope of work. But you'll feel it from the first call.