Still holding your entire business in your head?

Done-for-you operations support for founders who've outgrown duct-taped systems.

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WELCOME TO

DIRTY LITTLE SYSTEMS

LET’S LEVEL WITH EACH OTHER FOR A SECOND…

Your business looks polished from the outside, but behind the scenes…

You've got tools you forgot you're paying for

Your project management system is a digital junk drawer

You're re-creating the same processes every time

The mental load is exhausting, and your team can't help because only YOU know how it all works

You kind of miss corporate... solely because at least ops weren't YOUR problem

This isn't a failure.

It's a flag: you've outgrown your current backend, and it's time your systems caught up.

EXPLORE SERVICES

mEET YOUR NEW OPS PARTNER

RIZPAH ESTELLE

Meet Rizpah Estelle. Founder of Dirty Little Systems™. Certified DOO. Your operations detangler. (Also: soon to be your business backend's new best friend.)

Since 2019, I've helped 60+ founders scale without the burnout by cleaning up the chaos and building backend systems that actually support growth.

I don't just tell you what to do. I do it with you (or for you). So you can lead your business without being buried by it.

READ MY STORY

CLIENT WORK

CHECK OUT OUR

RECENT
CASE STUDIES

what DIRTY LITTLE SYSTEms is all about

EXECUTION OVER ENDLESS PLANNING

We don't just map out what needs to happen—we actually do it. Strategy is great, but nothing changes until someone rolls up their sleeves and builds the thing. That's where I come in.

Systems that work for YOU

 No cookie-cutter templates. No "this is how everyone does it." I build systems that match how you actually operate, not how some guru thinks you should. Your business is unique—your backend should be too.

NO BULLSH!T

Your operations are messy. Your backend is duct-taped. Let's just call it what it is and fix it. I don't do corporate jargon or overpromising—just honest assessments and real solutions.

RAVE
REVIEWS

Read

MY

  • “The best thing I ever did for my business was hiring Riz.”

    “As a certified coach and intuitive, I’m incredibly proud of the work we did together. Over the last 3 years, she really helped me optimize and bring to life the visions. Her strategic mind helps create clarity and brings it to life, like courses in Kajabi and the podcast, she physically makes it a dream come true from a design and functionality standpoint. Bringing her into my business allowed me to stay in that creative space to really do the work that I wanted to be doing and she handled everything else so that it could be shared in the world.”

    -Courtney

  • “Her talent for order and organization is indescribable and that’s not even the best thing about working with Riz.”

    "Riz is an absolute wiz! She helped me make a business out of nothing. From website design to content release and structure, she was there. Her talent for order and organization is indescribable and that’s not even the best thing about working with Riz. I loved her ability to have patience, give guidance, and make having a business an empowering experience instead of a scary one. I love Riz and she comes highly recommended by me! Get you a RIZ!"

    -Gigi

  • “Her constant encouragement supports me in those challenging moments one can experience as a business owner.”

    “Riz’s ability to think and plan ahead has helped keep me on track - her constant encouragement supports me in those challenging moments one can experience as a business owner. As a result of working with Riz, I have been able to successfully launch 3 major projects for my company that have helped increase my social presence, my income, and my clientele. I highly recommend bringing Riz on to help take your business to the next level.”

    - Anjua

  • “I love that I have found a strategist that understands that and provides value to the brand and business.“

    "Riz is a gem! She is knowledgeable and educated in her craft. She stays on it making sure my small business is creating content that matters and provides value to my customers. I’m a stickler for love and passion and then money, and I love that I have found a strategist that understands that and provides value to the brand and business."

    -Sha’Ran

  • “She took my messy ops from stress to a clear direction”

    “Riz is the queen of operations for anyone who is running their own business or even more established one as well. She took my messy ops from stress to a clear direction — so much so that we got to really work on so many sections of my business as she really has the experience to make it all work.”

    -Marlena

  • “She listens to your problems and finds solutions quickly, while also making you feel at peace.”

    “After working with Riz, I’ve been able to have confidence in my team and client onboarding processes, establish time tracking with my team, improve my social media presence, and get a handle on all the tasks I kept pushing to the bottom of my to do list. If you’re on the hunt for an operations manager, Riz is your girl! She listens to your problems and finds solutions quickly, while also making you feel at peace. When I hand something to Riz, I know she’s got it!”

    -Holly

  • “She is not only amazing at what she does, but was also super fast and went above and beyond what I expected.”

    “Riz is so talented in understanding your business and creating systems that actually work for you! She is not only amazing at what she does, but was also super fast and went above and beyond what I expected. After working with Riz I’ve been able to feel less anxious about something important falling through the cracks.”

    -Astrid

NOT JUST STRATEGY. NOT JUST SUPPORT.

The Dirty Little Difference

Most ops pros either consult from the sidelines or just execute what they're told. I do both.

I bring high-level strategy AND hands-on execution, which means I don't just tell you what's broken—I fix it. Whether we're doing a one-time cleanup or building long-term operations infrastructure, you get clarity, structure, and someone who actually does the work.

Dirty Little Systems™ was built for founders who need more than advice. They need a real partner behind the scenes—someone who can think strategically, execute independently, and make your backend finally work FOR you instead of against you.

Because systems should feel like support, not stress.

READ CASE STUDIES